In order to maximise their sponsorship of Dublin GAA, AIG wanted to reach fans in a more authentic way and be more reactive in posting content both during and immediately after games. To do this we were on call to watch games live and create content that would appeal to fans and showcase AIG’s real love for the game.
The majority of this content had to be created using in game photography in order to not put any extra burden on players or management to contribute.
Post Season Video
Reactive Social Creative
The G.O.A.T ???????? pic.twitter.com/HO0rWSNDlm
— AIG Ireland (@AIGIreland) December 19, 2020
Six in a row for @DubGAAOfficial!!????????????????????????
— AIG Ireland (@AIGIreland) December 19, 2020
What a performance by the boys in blue to win by 5 points after a good start by @MayoGAA????
Well done lads, you have made us all proud once again????#EffortIsEqual pic.twitter.com/Fkqz5UnjZv
We had Hannah Tyrell, Davy Byrne, Chris Crummey and Muireann Kelleher on hand at Parnell Park Yesterday to help celebrate the 2021 All-Ireland Championships for @DubGAAOfficial ????
— AIG Ireland (@AIGIreland) July 22, 2021
We can't wait to see what this season has in store for our boys & girls in blue!!????#EffortIsEqual pic.twitter.com/GIOgeRCbRj
Congratulations to @RahenyGAA's Brian Fenton on winning Footballer of the Year for the second time!!???????? #EffortIsEqual pic.twitter.com/zLEKKmBvBA
— AIG Ireland (@AIGIreland) February 20, 2021
Best of luck to the @DubGAAOfficial footballers who take on @MeathGAA for a place in the Leinster Final today at 4:30pm????????#EffortIsEqual pic.twitter.com/qUQD7t5MmS
— AIG Ireland (@AIGIreland) July 18, 2021
It's always a sad day when another stalwart of @DubGAAOfficial retires but we will always remember @CianOSull88 as one of the greatest players of this generation!????????????
— AIG Ireland (@AIGIreland) June 28, 2021
Thank you for everything Cian and we hope you enjoy whatever comes next????#EffortIsEqual pic.twitter.com/urjefkgiRe
The long wait is over!!????????
— AIG Ireland (@AIGIreland) June 24, 2021
Congratulations to the @DubGAAOfficial U20 hurlers who beat Galway to win the delayed 2020 Leinster Championship!!????#EffortIsEqual pic.twitter.com/rL7neOl3rS
The @DubGAAOfficial hurlers are back in action as they take on @GaaClare at 5:15pm this evening in Parnell Park!????
— AIG Ireland (@AIGIreland) June 5, 2021
Best of luck to everyone involved????#EffortIsEqual pic.twitter.com/QNLoj0BA4k
That's two wins in a row now for the @DubGAAOfficial hurlers after they beat @AontroimGAA today!????
— AIG Ireland (@AIGIreland) May 22, 2021
Congratulations to everyone involved????????#EffortIsEqual pic.twitter.com/Elk1DI8Fdp
What a performance by @dublinladiesg!!????
— AIG Ireland (@AIGIreland) December 20, 2020
Four in a row now for this amazing team????????????????
Well done to everyone involved!????????#EffortIsEqual @DubGAAOfficial pic.twitter.com/jEJMGgCuz0
Best of luck to Dessie Farrell who takes charge of his first championship match as @DubGAAOfficial senior football manager this weekend against Westmeath!????
— AIG Ireland (@AIGIreland) November 5, 2020
Dessie has contributed massively to Dublin GAA over the years & we wish him every success!????#EffortIsEqual #DessiesDubs pic.twitter.com/Ors0smQT2S
One of the best man markers of our generation! We are lucky to have Michael Fitzsimons in @DubGAAOfficial????
— AIG Ireland (@AIGIreland) December 4, 2020
We look forward to seeing him and the rest of the Dubs in action tomorrow against @CavanCoBoardGaa in the All Ireland Semi Final????#EffortIsEqual pic.twitter.com/CdYTiaALBZ
Huge game coming up tomorrow in the @LadiesFootball championship!????????@dublinladiesg take on @ArmaghLGFA for a place in this years all Ireland final????
— AIG Ireland (@AIGIreland) November 27, 2020
This is one game we are really looking forward to!!#EffortIsEqual @DubGAAOfficial pic.twitter.com/IJU8PR7XyN
It's 10 in a row Leinster Championships for @DubGAAOfficial????????????
— AIG Ireland (@AIGIreland) November 21, 2020
Well done lads!????????#EffortIsEqual pic.twitter.com/zPiW6hTINR
It's the day we've all been waiting for… The return of the Senior Football Championship!!????@DubGAAOfficial take on @westmeath_gaa today at 6:15pm. Let's hope we pick up where we left off????????#EffortIsEqual pic.twitter.com/dfvsHSJe5r
— AIG Ireland (@AIGIreland) November 7, 2020
